Oh Vicki, Why Our Little Girls?

By Trillia Newbellvicki secret

I’ve seen the posts and read the articles, and I was hoping it wasn’t true. But yes, Victoria’s Secret is indeed going to begin a line of clothing for our daughters. The new line called “Bright Young Things” was evidently revealed through a press conference where the Chief Financial Officer Stuart Burgdoerfer of Limited Brands (Victoria’s Secret is a subsidiary) made the announcement. The line is geared for girls age 14 and under. This has caused quite the firestorm and I was left asking:

Oh, Vicki, why our little girls?

But then again, should I really be surprised?

Children have been marketed to for sexually suggestive products for far too long already. Remember the Bratz Dolls? You know; the ones with the oversized chests and caked-on makeup. Those dolls have been out on the market since 2004. Some might even argue that the Barbie would be enough to influence little girls to aim for unrealistic beauty measures (Barbie’s proportions have been highly reported as unrealistic). Victoria’s Secret is simply adding their corporate seal to the market.

As I’ve prayed about this article, one thing continually occurred to me and that is, we don’t value children. We are in a culture where children are seen as disposable and interruptions to our lifestyle. Children are boring. Children add pressure to marriage. Children over-crowd our populations. Children in many ways are seen as a curse, not a blessing.

This is most evidenced by abortion. Joe Carter, Editor at The Gospel Coalition, recently reported on the shocking slaughter of over 336 million babies in China. As Carter noted, “The magnitude of the crime is incomprehensible to the human imagination.”  China’s confession shines new light (or perhaps darkness) into the disposability of children around the world. We know this is not an isolated problem.

But children aren’t disposable and children aren’t interruptions.

God’s Word says children are a blessing and are to be protected. Children are a heritage from the Lord, a reward for the womb (Psalm 127:3-5). Children are thought of before they are even born. I’m not speaking of family planning. No, God knits children into the womb. God forms the inward parts of children (Psalm 139: 13-16). God loves children, they are His creation.

And what is our responsibility to them?

We are to train children in the way they should go (Proverbs 22:6). Training is an act of protection and an expression of love, because God loves children. Colossians warns men not even to provoke their children in anger (Colossians 3:21). We are to love children as we love ourselves (Matthew 22:39). God entrusts children to us and they are part of His good and precious gifts (James 1:17).

The culture won’t stop exploiting children or worse, killing them, until we get this. It won’t stop until we understand that children are gifts from God, created by God, and to be protected, cherished and loved. But this can’t happen without the Spirit and that’s why we need the Gospel to go forward. Our hearts must be convicted and made full of the compassion that can only come from the heart of God Himself who gave Himself up for us. We need new hearts.  We need to ask God to remove hearts of stone and replace them with new hearts and a new spirit as he promises to do for those who place their trust and hope in His finished work on the cross (Ezekiel 36:26, Romans 10: 9-10). This is made possible because God loves the world and gave His beloved son, Jesus, up for her. I believe God can do this because He changed my wretched heart.

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12 Comments to “Oh Vicki, Why Our Little Girls?”

  1. Well said Trillia. Thank you.

  2. Caroline says:

    “Training is an act of protection and an expression of love, because God loves children. ” Thanks for speaking truth, Trilla. I agree that culture won’t stop exploiting children until we understand how God sees children. Until then, we should not be surprised by the news – only spurred on to a greater love and understanding for the One who can break through this messy noise and speak in whispers to struggling hearts!

  3. Trillia Newbell says:

    Yes! and Amen!

  4. Trillia Newbell says:

    Thanks for reading, Jessayln!

  5. Kim Shay says:

    The irony is that while culture finds children an interruption, many parents over-indulge their children, so that we have young people growing up who are often neglected, who have a sense of entitlement. A book you might find interesting, Trillia is Neil Postman’s “The Disappearance of Childhood.”

  6. S.D. Smith says:

    Thank you. Well said. I agree that the Gospel is central, certainly. I also see a role for Imagination, that we have too often tried to merely communicate information (which IS good, as are true propositions) and have failed to help children anticipate the right-side-up world through holy imagination.

    I believe we serve parents and kids well, arm them against the exploitation you mention, by stories, art –goads toward thankfulness and joy in God.

    Sorry, I’m rambling. But your article is encouraging and life-affirming. Thank you. God bless you.

  7. Bryan Park says:

    Kim Shay: I love Neil Postman, and I agree – I think his book ‘The Disappearance of Childhood’ very accurately describes what is happening in our culture. I also agree that we have two conflicting views on childhood in American culture – on the one hand, you have what Trillia is talking about – the devaluation of children. On the other hand, for many people with children, we have an obsession with childhood that leads to helicopter parenting.

  8. Chandra says:

    As the mother of 2 sons, I believe we should put some works to our faith, some action to our prayers, and take this on. We should let them know how we feel about their plans.

  9. Christina says:

    This was so good and an important topic to be aware of and be talking about. We live in a culture where profit is more important than the hearts of our children. Thank you for this!

  10. This is so beautiful! If we can only see how precious children are, we would not allow the world to influence us as women. We inadvertently teach them things contrary to the word of God. Children are like sponges, they aborb everything. Some may rejoice at the fact of shoping for their kids clothes at the same place they get intimates! It’s sad because children should not be subject to this type of environment. I praise the Lord that us mothers are choosing to be children of God. If we learn to love the Lord our God, we would love the babies he gave us, and we would protect them from the enemies influence, as he protects us!

    Please visit us at http://innerbeautyministries.webs.com as we encourage young ladies to value their Inner Beauty!

  11. […] Oh Vicki, Why Our Little Girls? @ WOG Magazine: This was actually a really convicting read for me. I loved this part the best: “…children are gifts from God, created by God, and to be protected, cherished and loved. But this can’t happen without the Spirit and that’s why we need the Gospel to go forward. Our hearts must be convicted and made full of the compassion that can only come from the heart of God Himself who gave Himself up for us. We need new hearts.” […]